Tuscany, Italy
Repositioning a luxury Eco-resort into a premium market asset
Overview
Client: Riva Degli Etruschi / Mariva Dune
Location: Tuscany, Italy
Asset Type: Luxury eco-resort
Estimated Asset Value: €60M–€90M
Mocinno led a full repositioning: Developed a luxury eco-hospitality concept, rebuilt brand identity and storytelling, aligned guest experience with premium expectations, integrated sustainability into value proposition, and redesigned commercial and marketing strategy.
Outcome
ADR uplift of +20–30% post-repositioning and RevPAR increase of +22%+ within first operating cycle. Improved market positioning in luxury eco-segment with an estimated asset value uplift of 15–25% and strengthened long-term pricing power.
+34%
RevPAR Growth
€12M+
Valuation Lift
Canada, Europe
Financial structuring & value optimization for resort development
Overview
Project: VIRTU Resort & Residences
Type: Multi-phase hospitality & residential development
Estimated Development Value per property: €100M–€180M
The project required financial clarity across multiple revenue streams and alignment between development, operations, and capital strategy. Mocinno delivered integrated financial structuring by building detailed ADR/RevPAR models, forecasting systems, and pre-sale revenue strategies.
Outcome
Projected IRR improved from ~11–13% to 18–28% with increased clarity for investor decision-making. Optimised capital allocation and phased growth strengthened long-term NOI and overall investment attractiveness.
22%
Target IRR
150+
Mixed-Use Keys
NHow • Cappuccino Palma • Farmhouse Cingoli • Mariva Dune Suites • Auberge De Cassagne • The Harbour Club • HYATT • Portals Hills • Westin Cape Town • Melia Hotels Luxsit • Secure Privacy • Highgate • Millennium Opera Paris • DHS • EMAAR • Hotel Marques De Riscal • TiTiTa Azores • Innside Amsterdam • Bunola Mallorca • Joonze Collection • Doyle Collection • Astir Palace • Under Your Skin • Riva Degli Etruschi • Soneva Resorts • Run Group • Accor Group • Hilton • Rosewood Hotels & Resorts • Banyan Tree • Aimbridge • VIRTU resort & Residences • Mille Pini Italy • Barnes Real Estate • DAMAC • LeMeridien Vienna • Rosewood • Marriott Hotels • Accor Invest • Hotel Kämp Helsinki • LeMeridien Monaco • 25hrs Hotels • Cinnamon Hotels • Westin Rome • Helen of Troy Greece • Cegonhas Portugal • VIRTU Resort & Residences Coya • Castillo Son Vida • W Hotel Verbier • The Pearl Hotel Marrakech • Orloff Spa Astir • ONE spa Edinburgh • Hotel Greenwich Spa • Kaer
Western Europe Hotel Portfolio
Operational turnaround & portfolio optimization for multi-asset hotel group
Overview
Client: c/o Hotels
Portfolio: 5 hospitality assets (Sweden & U.S.)
Asset Type: Lifestyle hotels & historic properties
Estimated Portfolio Value: €80M–€140M
Strategy
Mocinno led a full operational and portfolio optimization strategy:
1. Operational restructuring
Centralized sales, marketing, and reservations
Standardized performance metrics across all properties
Aligned operations with financial KPIs (RevPAR, GOP, NOI)
2. Profitability optimization
Repositioned underperforming assets
Improved pricing strategy and segmentation
Enhanced operational efficiency and cost control
3. Portfolio strategy & capital recycling
Identified non-core assets for divestment
Prepared 3 hotels for sale through repositioning and performance stabilization
Structured exit strategy to maximize asset value
Outcome
Portfolio-wide profitability achieved across all 5 assets
RevPAR growth of +18–25% across optimized properties
GOP margin improvement of +10–15%
Successfully prepared and executed sale of 3 assets
Estimated capital released: €40M–€70M
Proceeds redeployed into new development in New York market
+14%
GOP Gain
+3
Assets sold
Maldives, Asia Pacific
Scaling international demand for a luxury wellness hospitality brand
Overview
Client: Soneva
Market: Nordic Region
Scope: Brand positioning & revenue growth strategy
Estimated Revenue Impact: €21M–€22M incremental annual revenue in 24 months
Strategy
Mocinno implemented a targeted market expansion strategy:
Refined positioning for high-value Nordic clientele
Re-engineered sales and distribution channels
Aligned marketing with premium experiential expectations
Strengthened regional partnerships
Outcome
Nordic market revenue increased 4x within 24 months
ADR growth of approximately +18–25% in targeted segments
Significant improvement in high-value guest acquisition
Stronger long-term brand equity in Northern Europe
+22%
ADR Growth
€22M+
Revenue lift in 2 yrs